Tag Archives: social media marketing

Social Media – Tips for Business – 2010

An interesting article from Jeremiah Owyang who made this presentiaton at the Silicon Valley Marketing Assocation in January.

His advice is that companies:

  • Must develop a business strategy based on customer understanding,
  • Put the baseline resources in place to get your company ready,
  • Should deliver a holistic experience to customers,
  • Need to build advocacy programs and anticipate customer need.